Peggy March: Her ’60s Hit Still Follows Her

With a catchy melody, simple lyrics, and an unforgettable repetitive chorus, “I Will Follow Him” possessed all the ingredients to create a classic ’60s hit. And it did. Released in early 1963 and showcasing the impressively mature vocals of 14-year-old Little Peggy March, the song soared up the Billboard Hot 100 chart in just 3 months to reach the Number 1 spot.

Since then, she’s performed the song thousands of times and today remains especially popular in Europe.

“I was in school when I signed with RCA,” recalled March in a Zoom interview from Marburg, Germany, where she spends several weeks each year when not in Florida. “They sent me all over the world to promote the record which became hugely popular in Germany. The country essentially adopted me and I’ve been part of the German recording industry ever since.”

Just exactly when she first performed the song live in public remains a bit hazy. “Probably at one of the record hops I was doing,” she said, “In the ’60s, a lot of high schools had dances and I would do those occasionally as a way to promote the record.” But she does recall the original studio recording and initially not being keen on the song.

“When I walked into my producers’ office, they played it and said, ‘Peggy this is your next hit,’” she recalled. “My sister remembers vividly that I didn’t like the song because it was too repetitive. But I was clearly wrong! We all know now – that is its great hook.”

However, there was a time when she almost left the business. “I was very young when I started – 14 when I recorded the song and 15 by the time it went to Number 1,” she said. “By my early 20s, I was tired of being on the road and really didn’t think I wanted to do this anymore. But I got over it!”

Although March followed her big hit with other singles and continued to have modest chart appearances in the U.S. with songs such as “Hello Heartache, Goodbye Love,” she could never recapture the commercial success of her first hit. Today, however, at 76, she still travels the world cranking out her popular tune to enthusiastic audiences.

In 2013, exactly 50 years after the release of her 1963 hit on January 22, she even recorded an anniversary video of “I Will Follow Him” in Holland, her voice just as strong and perhaps even richer than her youthful rendition.

“We updated the original to make it a little more interesting, but didn’t want to change too much,” she explained. “It was one of the shortest songs I’ve ever recorded, around two and a half minutes, so we made the new version a little longer. Instrumentally it’s pretty much the same except there’s a key change, but I really like it.”

Early version

50th anniversary recording

Portions of the author’s interview originally appeared in Florida Currents magazine in 2022.

Nick Thomas teaches at Auburn University at Montgomery, Ala., and has written features, columns, and interviews for numerous magazines and newspapers, including many in the Boomer nostalgia and humor departments. See www.getnickt.org